marketing and communications manager

Job Title: Marketing & Communications Manager

Location: West Dulwich

Salary: FTE £41,372 - £51,715 per annum

Job Status: Term time only + 6 days to be worked during school holidays (0.79 FTE)

An Education Development Trust school for children aged 2-11 years

Oakfield is a vibrant independent preparatory school in the heart of Dulwich. It is an exciting community where everyone feels valued and respected. Children are treated as individuals, nurtured and cared for - we stimulate high academic achievement by building self-esteem.

We are looking for a Marketing & Communications Manager to uphold, promote and communicate the school's '6Cs culture’ (care, challenge, collaboration, courage, creativity, curiosity) and wider academic excellence both internally and externally through the delivery of expert communications. The right candidate will own all of the school’s marketing activities, developing and delivering creative and impactful communications strategies across a range of online and offline channels to support the school to be at capacity with a pupil waiting list.

The ideal candidate will be excited about the opportunity to get involved in all aspects of the school’s internal and external communications and set the strategic direction for our marketing activities.

You will have:

• Expert knowledge and understanding of marketing and communications tools, channels and techniques
• Previous experience devising long term marketing and communications strategies
• Strong experience and track record of marketing and communications on target-driven projects
• Experience of identifying target audiences and devising digital campaigns that engage, inform and motivate, including paid and low/no cost acquisition campaigns
• Evidence of analysing data from multiple sources and synthesising effectively to share with non-specialist audiences to inform decision making
• Up to date knowledge of the latest trends and best practice in online marketing and measurement
• Excellent understanding of working with multiple stakeholders to generate a consistent narrative
• Excellent understanding of how to optimise copy for website, social media and email
• Good understanding of using Google Analytics and other social media analytics functions required to effectively measure user engagement on website, social media and via newsletter
• In depth knowledge of using MS Cloud platforms and suite of tools
• Commercially aware and able to demonstrate sound budget management

Closing date: Friday 24th March 2023

Interviews: First stage interviews to take place in person on a rolling basis at Oakfield School with the Head Teacher, School Business Manager, and Marketing Consultant.

Second stage interviews to be conducted by Lead School Business Manager, Headteacher and Marketing Consultant involve a task presented to the Lead School Business Manager, Headteacher and Marketing Consultant.

To apply for this role, please submit a completed application form and supporting statement detailing how you meet the competencies in the job specification and why you think you are suitable for the post.

Education Development Trust is committed to safeguarding and promoting the welfare of children and adults whom we work with and come into contact with around the world. All applicants are subject to thorough screening (including social media checks where applicable) and for applicable roles successful candidates are subject to relevant regular criminal records checks with national police authorities or the UK’s Disclosure and Barring Service (including the DBS Update Service).