email marketing executive

Job title: Email Marketing Executive
Location: Birmingham, Halesowen (inc in-house relocation assistance available).
Salary: £24,000 - £28,000 + benefits (inc flexible working hours, private pension, free onsite gym, free daily breakfast + lunch + snacks + much, much more!).
Keywords: Graduate, Entry-Level, Junior, CRM, CRM Executive, Email Marketing, Digital Marketing, Digital Marketing Executive, Direct Marketing, Marketing Executive, SMS, Brand, Campaign, Journey Mapping, Strategy, B2C, A/B Testing, Birmingham.

Email Marketing Executive with excellent CRM, Marketing Campaign Analysis, email and SMS content creation and B2C campaign expertise is highly sought by a multiple award-winning games studio based in Birmingham who are the UK’s largest privately-owned mobile e-gaming company! We currently have just over 300+ employees here at our Birmingham HQ and we offer some of the UK’s best career progression opportunities, the opportunity to work in a state-of-the-art games studio environment with our services offered across multiple platforms (web, mobile, tablet) with over 5mn+ customers here in the UK alone!

In this position, you will manage the delivery of all CRM activity for our 8 gaming brands (inc. SMS marketing, email, push, in-game etc) and generate, track and analyse a suite of CRM related routine reports with a focus on reporting and performance. Working closely with our in-house Data Analytics team, you will have access to a wide-range of customer related data that will help better identify, implement and streamline our CRM related activity to ensure we continue to engage our 5mn+ UK customer base and also help this customer grow exponentially.

In terms of your skill-set, you will have previous experience in a marketing/CRM team with good experience executing B2C campaigns including A/B testing, segmentations, campaign planning and promotional calendar management (bonuses, promotions, campaigns etc).

Key skills we’re looking for…

Bonus points for…

Therefore, if you are a highly driven and insightful Email Marketing Executive with expertise creating email and SMS content for CRM campaigns and you would like to join a multiple award winning eGaming studio who have been accredited as one of the 'Top 1000 Companies to Inspire Britain’, been recognised by the BBC as a top technology employer and have a 1 star accreditation as a 'Top Company to Work For’ then send in your CV today for review!