digital marketing manager

£35,000

每年

UBT

12 天前

COVENTRY

截止时间： 29 March 2021

积分体系签证计算器

职业名称

Marketing Administrator

标准职业分类代码

4151

最低薪资

£18,700

强制要求

20
20
10

可议要求

20
10
20
20

🚫 您所获积分暂时不符合申请工作签证的所有条件

60/70

请注意我们使用的是自动算法检查签证规则，有时可能会出错
该信息不构成法律建议，仅用于一般信息目的

通过 reed 申请工作
We are currently seeking an experienced Digital Marketing Manager to join a well-established, family-run SME based in Coventry. As Digital Marketing Manager you will be responsible for the creation of digital marketing strategies predominantly in the UK but also globally supporting our client's network of Global Distributors and experience in this area is imperative. This is a hands on, all-round role and we need a combination of a strategic mindset, with a hands on approach.

Key duties and responsibilities...

  • Develop, drive and deliver the digital marketing strategy and plans
  • Own and deliver all digital marketing projects aligned to the Business and Marketing Strategy
  • Improve global brand alignment through quality control and consistency with UK and Export partners
  • Manage and implement website content and functionality
  • Manage and implement digital content - social media and online / offline PR - blogs, video content
  • Manage and implement SEO, AdWords, Paid Social and Organic Social
  • Manage online digital tools - online calculator, visualiser, where to buy and sample ordering
  • Manage the digital side of any marketing campaigns
  • Project management of new and innovative digital projects aligned to the Marketing Strategy
  • Implement customer related digital requirements such as merchant online listings
  • Create online social content e.g. case studies/referrals, website / blog, online advertising, emails and product information
  • Report and measure on all activity to ensure success is measured and learnings taken
  • Monitoring and reporting on competitor activity using web / social media
  • Management of domains and online IP
The ideal candidate will have the following skills, attributes and qualifications...

  • Previous experience in-house delivering digital strategy and implementing plans
  • Strategic mindset with a hands-on approach
  • Experience marketing a product essential (not a service)
  • Relevant marketing qualification, degree or equivalent
  • E-commerce experience, set-up and management highly desirable
  • Strong measurement and reporting skills that demonstrate activity ROI
  • Strong experience of Google Analytics, SEO, PPC and social media platforms
  • Customer focused with the ability to understand customer needs and develop ideas to translate these into engaging online activities
  • Strong planning, organisation and communication skills are essential
  • A combination of B2B and B2C (B2C essential)
Hours Mon-Fri 8am - 5pm

Benefits

  • Salary £35k - £45k (negotiable depending upon experience)
  • 22 days holiday per annum plus Bank holidays
  • Pension
  • Employee Assistance Programme
  • Eyecare Contributions
通过 reed 申请工作